Marketing -Research- Articles

 Marketing is that the study and management of exchange relationships. It's the business method of characteristic, anticipating and satisfying customers' wants and needs. As a result of selling is employed to draw in customers, it's one in every of the first parts of business management and commerce. Marketing as a discipline involves all the actions a corporation undertakes to attract customers and maintain relationships with them. Networking with potential or past shoppers is a component of the work too, and will embrace writing thanks emails, taking part in golf with prospective shoppers, returning calls and emails quickly, and meeting with shoppers for low or a meal. At its most simple level, selling seeks to match a company's merchandise and services to customers WHO wish access to those merchandise. Matching merchandise to customers ultimately ensures profit. Professionals WHO add a corporation's selling and promotion departments look for to induce the eye of key potential audiences through advertising. Promotions area unit targeted to sure audiences and will involve celebrity endorsements, catchy phrases or slogans, unforgettable packaging or graphic styles and overall media exposure.